#57. Some Italy in September: why not?
Want travel to Italy? Full of energy exploring its magnificent beauty?
But lacking time, money or company?
Then Italian magazines are the cure you need.
I don't know Italian but let's travel to this country looking at the covers of its magazines.
Particular things about Italy (judging by covers):
1. It is a "multi"- country
3. Italy is a fashion capital
But lacking time, money or company?
Then Italian magazines are the cure you need.
I don't know Italian but let's travel to this country looking at the covers of its magazines.
Particular things about Italy (judging by covers):
1. It is a "multi"- country
- Multi - red
- Multi - fashionable
- Multi - patterned
- Multi - faced
- Multi - presented
- Multi - fabric
- Multi - themed
- Multi - fonted
- Multi - "me"image
- Multi - seasonal
- Multi - age
- Multi - women
- Multi - cultural
- Multi - stereotypical
2. Italy is famous for its carnivals
To my stereotypical mind bright colours are impersonated with carnival theme. And as I've heard, Italy is rather famous for its carnivals, festivals and masquerades.
And for sure, red is one of the best colours to represent furious emotions and feelings. Italians know how to attract tourists by just encouraging their imagination.
3. Italy is a fashion capital
(I know, it is an undoubtful statement. But I added a bit of sarcasm in it. You will see now why).
Noticed? I'll explain.
Feeling a bit strange seeing the same outfit (Prada collection) on the cover of Glamour and Elle Italy. These magazines are orientated on the different target audience, Glamour is for a bit younger audience and more mass-orientated. For me, typical reader of that kind of mag is a teenage girl aged around 15-17 years.
Well, but fashion is for everyone and that can be the only reason these magazines have used the same outfit in its cover shoots.
Being a fashion capital, Italy is also concerned about the way "ideal role model" should look. White minimalism and toned body is the 100% yes!
4. Italy is a great place for sea holidays.
It must be so because even if electronic and technical magazine uses beachwear and water to attract readers and future customers, then it is so.
This cover is saying, "buy new great gadget and use it during your holidays".
Who will refuse?
Hm, great opportunity - two for the one.
ITALY:
be original, dynamic, fashionable and up-to-date. Not the worst conclusion ever made.



